1. Analyze Search Results Page
First, search the keyword that you want to rank for in Google. See what type of pages google ranks.
Eg:- If I search for “SEO tools”, you will get a listicle type of posts.
Meaning you would be better off writing an in-depth list type of blog.
2. Know Your Competition
Not every keyword can be outranked. This is especially for new sites having low authority.
According to my experience, if you find any site having a DA/DR less than 20 in the Top 20 results, you should go for it 😉
[I will write a new post for this]
3. Analyze Search Intent
Search your KW on Google. Analyze the search intent. Whether a list type ranks or a post with step by step guide.
It’s all there on Google. You just have to analyze better.
The intent behind the query matters. Write accordingly.
4. Write In-Depth Articles
This is a no brainer. Google loves in-depth articles. Add everything you know about the topic.
Utilize the “People also Ask” section & “Related Searches” to improve, trigger and rank on more keywords.
5. Last but not least, Add Schema.
There are a lot of schemas you can implement to structure your article. In turn, this will optimize & increase your traffic by a lot.
- FAQ Schema
- How-to Schema
- Event Schema
The FAQ schema is my favorite 😎
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If you have any questions/queries related to SEO, feel free to comment on my tweet here. I will try to answer them
P.S:- I am working on an SEO guide for SaaS Marketers & Founders. I will be covering a lot of concepts in this guide. Excited to share it with you. You can join the waitlist here & more details on Twitter